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Pranav Ramkumar

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Senior Content Writer

Pranav R is a Content Marketer with expertise and experience in creating & curating content for B2B audiences. He’s been writing for 4+ years and is passionate about bringing new perspectives, pointers & puns to what he writes.

» More blog posts by Pranav Ramkumar:

Customer Experience 11 Jul 2025

Beyond the Uncanny Valley: Creating Authentic AI Interactions in Customer Experience

In 2026, AI tools are everywhere—but when they feel too human, they enter the Uncanny Valley and create discomfort. The fix? Build AI that’s clearly artificial yet genuinely helpful and trustworthy.

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Customer Experience 11 Jul 2025

Unifying Channels: The Next CX Breakthrough

When customers switch channels, they expect the conversation to follow. Without cross-channel context, experiences feel fragmented—and trust breaks down. This blog explores how preserving context is key to seamless, scalable omnichannel CX.

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AI Agent & Automation 10 Jul 2025

The A2A Protocol: Future of Agent Interoperability

Customers still face fragmented support—repeating issues across chat, email, and calls—because AI agents don’t talk to each other. The A2A Protocol fixes this by enabling seamless agent-to-agent communication for a smoother customer experience.

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Customer Experience 04 Jul 2025

The Persistence of Memory: Solving Long-Term Context in Customer Conversations

Priya’s story isn’t unique—repeating the same issue to different agents is a common frustration. The real problem isn’t bad tech; it’s the lack of memory in customer interactions. This blog explores how fixing that gap can turn support from reactive to truly relational.

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AI Agent & Automation 03 Jul 2025

Synthetic Data Generation: The Ethical Solution to Training CX AI with Limited Customer Data

Training AI for customer support is challenging due to strict data privacy regulations. This blog explores how synthetic data offers a safe, realistic way to train CX models without risking compliance.

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Analytics & Insights 24 Jun 2025

Sentiment Analysis in B2B Support: Decoding Complex Stakeholder Relationships

B2B sentiment isn’t one-dimensional. With multiple stakeholders and shifting priorities, reading tone isn’t enough. Since 64% of B2B buyers switch after one bad experience (Forrester), support teams need tools that grasp context, not just emotion.

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Customer Experience 23 Jun 2025

LLMs in Healthcare CX: Empathy Meets Accuracy

In healthcare, every second counts — speed, accuracy, and empathy must work hand in hand. This blog explores how Large Language Models (LLMs) are transforming healthcare CX by enhancing precision, compassion, and patient satisfaction at scale.

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AI Agent & Automation 11 Jun 2025

Agentic AI: From Prompt to Power

We’ve all been there — asking a chatbot a simple question only to get a long, unhelpful answer. That’s changing with Agentic AI — the new era where AI doesn’t just talk, it takes action.

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Enhancing Customer Experience for Payment Processors with Gen AI

Each time we make a UPI payment, imagining a time without them becomes harder. From […]

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