Customer Service

CLV measures the total revenue of the entire customer relationship, helping businesses distinguish one-time buyers from high-value loyal advocates. Since CX leaders see 51% higher retention and 49% faster profit growth, this blog explores how to calculate and optimize CLV through strategic personalization.

In 2024, SMBs favor cloud solutions for flexibility and ease of use. Freshdesk offers quick setup and simplicity, while Salesforce Service Cloud (Agentforce Service) provides advanced visibility and multi-channel management. The right choice depends on your CX needs and operational complexity.

Customer service has shifted to on-demand interactions, making AI assistants essential for handling routine questions quickly. While some customers prefer human agents, AI is increasingly supporting teams by managing repetitive tasks and improving overall efficiency.

ChatGPT in Customer Service is transforming support, helping agents respond faster and more accurately. Explore its benefits, challenges, and 10 real-world applications shaping the future of CX.

Freshdesk or Zoho Desk? With over 181,000 companies choosing Freshdesk and others moving to Zoho for its ecosystem, the choice is tough. Read our latest CX guide to see how these two support giants stack up on pricing and scalability.

This blog explains why many teams outgrow Zoom Contact Center as they look for deeper automation, better visibility, and stronger AI across channels. It also compares the top Zoom Contact Center alternatives for 2025 so you can pick the platform that best supports your CX goals.

This blog explains why Amazon Connect isn’t always the easiest or most cost-efficient fit for modern, multichannel support teams. It also breaks down the top Amazon Connect alternatives for 2025 so you can compare options without the sales fluff.

Genesys, once a CX leader, now feels outdated with rigid tools and limited forecasting. Enterprises are shifting to cloud-native alternatives offering faster setup, open APIs, and AI integration.

SugarCRM connects sales, marketing, and service but often requires heavy customization and technical effort. This article explores the top SugarCRM alternatives that simplify workflows and enhance customer experience.

Empathy in customer experience means truly listening and understanding customers’ feelings and needs. It transforms feedback into meaningful connections that boost satisfaction, loyalty, and personalized service.