Neha Shelar

CLV measures the total revenue of the entire customer relationship, helping businesses distinguish one-time buyers from high-value loyal advocates. Since CX leaders see 51% higher retention and 49% faster profit growth, this blog explores how to calculate and optimize CLV through strategic personalization.

In 2026, 73% of sales leaders are prioritizing current clientele, as a 5% increase in retention can boost profits by up to 95%. This blog explores the essential strategies and CX success stories needed to maximize Customer Lifetime Value (CLV).

In 2024, SMBs favor cloud solutions for flexibility and ease of use. Freshdesk offers quick setup and simplicity, while Salesforce Service Cloud (Agentforce Service) provides advanced visibility and multi-channel management. The right choice depends on your CX needs and operational complexity.

Customer service has shifted to on-demand interactions, making AI assistants essential for handling routine questions quickly. While some customers prefer human agents, AI is increasingly supporting teams by managing repetitive tasks and improving overall efficiency.

ChatGPT in Customer Service is transforming support, helping agents respond faster and more accurately. Explore its benefits, challenges, and 10 real-world applications shaping the future of CX.

Freshdesk or Zoho Desk? With over 181,000 companies choosing Freshdesk and others moving to Zoho for its ecosystem, the choice is tough. Read our latest CX guide to see how these two support giants stack up on pricing and scalability.

The voice of the customer is mission-critical for CX teams as expectations shift overnight and mature VoC programs unlock higher revenue and satisfaction. This blog explains what VoC is, how to collect it, and how CX teams can turn scattered feedback into everyday improvements.

This blog explains how AI agents are revolutionizing customer experience, often working behind the scenes to enhance operations like routing, quality checks, and logistics. These quiet but powerful systems are critical in delivering consistent and contextual responses that keep customers satisfied.

AI agents in finance help CX teams clear backlogs, automate tasks like KYC and loan processing, and deliver fast, accurate, personalized support. This blog explains how they reduce errors and outperform traditional chatbots.