Experience as a Service (EaaS)
Experience as a Service (EaaS) is a business model that leverages data, AI, and automation to deliver personalized, consistent customer experiences across all touchpoints.
It focuses on understanding customer needs in real time and adapting interactions to create seamless, meaningful engagements. By combining technology and human insight, EaaS helps brands turn every interaction into a value-driven experience. This approach enhances loyalty, strengthens emotional connections, and improves overall customer lifetime value.
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